Creating Content
In Chapter 11, I talk in detail about building content and optimizing what you
write to attract traffic and maximize your AdSense revenues. There are all
sorts of ways to do that but for the moment just bear in mind that the ads
that appear on your site will depend on the content on your pages. That’s
how AdSense works: users click on the ads because they’re relevant.
And that’s why it’s not worth putting up a site just to cash in on particular
keywords. Google doesn’t like it and neither do users. If your site doesn’t
genuinely interest your visitors, you’ll find it hard to get traffic, links and
clicks on your ads.
But there are still a lot of different ways to create content very easily that
improves your income. I’ll tell you all about them in Chapter 11.
It’s also worth remembering that Google doesn’t place ads on particular
types of sites, so if you’re thinking of building a casino site stuffed with
AdSense ads, you can forget about it; it’s not going to happen.
Before you build a site that contains any content that’s remotely
controversial, check out the AdSense Terms of Service (TOS) to make sure
that it’s allowed. It will tell whether your idea is sound or whether you need
to think again.
In Chapter 11, I talk in detail about building content and optimizing what you
write to attract traffic and maximize your AdSense revenues. There are all
sorts of ways to do that but for the moment just bear in mind that the ads
that appear on your site will depend on the content on your pages. That’s
how AdSense works: users click on the ads because they’re relevant.
And that’s why it’s not worth putting up a site just to cash in on particular
keywords. Google doesn’t like it and neither do users. If your site doesn’t
genuinely interest your visitors, you’ll find it hard to get traffic, links and
clicks on your ads.
But there are still a lot of different ways to create content very easily that
improves your income. I’ll tell you all about them in Chapter 11.
It’s also worth remembering that Google doesn’t place ads on particular
types of sites, so if you’re thinking of building a casino site stuffed with
AdSense ads, you can forget about it; it’s not going to happen.
Before you build a site that contains any content that’s remotely
controversial, check out the AdSense Terms of Service (TOS) to make sure
that it’s allowed. It will tell whether your idea is sound or whether you need
to think again.
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