Response Tracking: Your Hidden Pot Of
AdSense Gold!
In the last chapter, we talked about content. Google won't let you ask
visitors to click on your ads, or use other deceptive ways to make them click.
But good content is an endorsement in itself. Some of its charm rubs off on
the ads, making the ads more believable — and interesting!
If you have a website with impartial product reviews, for instance, visitors
are more likely to click the ads to learn more about a product, check out the
latest prices or order online.
It’s crucial to create content that’s genuinely interesting. But your work
doesn’t stop there.
After setting up your AdSense Account, the first thing you want to do is play
with your ad formats and placement to make the ads blend in. That's where
the bulk of the "easy-money" is hiding.
But once you've got that right, what next? You start tweaking the text and
making all sorts of other changes to improve your CTR.
But every time you make any sort of change to your ads, you must
track the results.
AdSense Gold!
In the last chapter, we talked about content. Google won't let you ask
visitors to click on your ads, or use other deceptive ways to make them click.
But good content is an endorsement in itself. Some of its charm rubs off on
the ads, making the ads more believable — and interesting!
If you have a website with impartial product reviews, for instance, visitors
are more likely to click the ads to learn more about a product, check out the
latest prices or order online.
It’s crucial to create content that’s genuinely interesting. But your work
doesn’t stop there.
After setting up your AdSense Account, the first thing you want to do is play
with your ad formats and placement to make the ads blend in. That's where
the bulk of the "easy-money" is hiding.
But once you've got that right, what next? You start tweaking the text and
making all sorts of other changes to improve your CTR.
But every time you make any sort of change to your ads, you must
track the results.
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